Individually & collectively. Individually, true growth takes place when looking at how one can improve themselves mentally, physically, spiritually.“Growth is an inside job.” Motivated internally by being the best version of one’s self. Not being motivated by outside noise or trying to be better than someone else.

The only thing we want to be better than is yesterday. Individually and collectively.

Family is forever. Family has each other’s backs. Family loves each other. Family goes through tough times but true family stays together. NPH came to life through two brothers with a passion. We are building a family culture. It’s bigger than basketball. It’s bigger than business.

Family over everything.

Each team member has bare minimum responsibilities & expectations for their roles. The bare minimum will translate into just that. But NPH Culture is about going above and beyond, and those are the ones that excel in NPH and in life. Ask any high level performer in any company, any industry, any sport...ask them if they went above and beyond. The answer will be YES every time.

GO ABOVE & BEYOND—do it for you, don’t sell yourself short.

The standard is excellence, and that doesn’t change for anybody at NPH or any department. From the top to the bottom. From the CEO to the intern, the standard is the standard.

If we are going to do something at NPH, let’s do it right. Let's focus on quality over quantity. Growth should never be rushed and having quantity of something could be very misleading (amount of teams in a league, amount of people around you). Sometimes less is more. But if quality is present, then it’s time to focus on more quantity which is expected to remain at a high level.

The mission is to grow Canadian basketball. Those that are 100% committed to the mission always succeed at NPH. Those that put the money first, before the game always fail in the end. In this game & in this competitive industry, it requires stamina. Building a career in basketball is a process that one must respect. It doesn't happen overnight. You have to be mission oriented. If you are, the money will come. NPH has strong proof of concept & countless examples of success stories in this industry. With more mission oriented team members, we will create even more success stories together.

Everyone wants to get paid in basketball, to do what they love, but very few do anywhere in the world. It’s a dream to have the opportunity to turn your passion into your paycheck. No dream comes without sacrifice. Ask any successful person living their dream. Are you willing to respect the process, learn your craft & separate yourself from countless others? You can’t earn if you don’t bring anything different or new to the table. NPH leadership is composed of industry professionals that can show you the ropes, develop your skills and make you an asset to North Pole Hoops. After this stage and process is complete, you begin earning. This process teaches you hard work, humility & makes you appreciate what you earn.

Prior to becoming an expert in any field, it requires learning. Being open to
learn.

Less talk, more action. Perform.

Have Faith in God. Have faith in yourself. Have faith in your teammates. Challenges are inevitable in life, and in your role at NPH; have faith that you will be able to adjust, find the solution and grow from these challenges.

Pressure is not a bad thing; pressure makes diamonds. You can’t grow without positive pressure. Pressure makes you uncomfortable—good! Growth is not comfortable—but the greats know to get comfortable with being uncomfortable.

An example of Applying positive pressure on your teammates would be finishing a task, and asking for more. Or if you see something not aligned with NPH culture, calling it out. Applying positive pressure is having courage to step out and speak out with something you disagree about. Don’t be afraid of conflict...every family environment has it, and it’s needed to build camaraderie, relationships and ultimately to win championships.

The greatest teammates apply positive pressure.

NPH leadership is always observing, assessing and evaluating. Just like when we evaluate basketball prospects, we always evaluate staff because we want to know Who’s Next? Who’s the next rising star in the industry? Performance is what leads to the rise of talent, which equates to career growth, promotions and new opportunities.

Just like in the NBA, every year there is an NBA draft and new talent enters the league hungry to prove themselves, earn roster spots and long-term contracts. Just like the NBA, at NPH you must consistently demonstrate a hunger for more—improvement, growth and a never settle mentality. Never get comfortable, someone could easily take your minutes if you are not committed to excellence.

High energy, no excuses, get the job done, find a way. Work hard. Commitment. Loyalty. Sincere. Loving. Always wants more.

We are all on the same team. ONE team. ONE vision. Many on the outside will come and try to divide us. We must be aware of this and remain on a United front. Although we may disagree at times as teammates, we still must have each other’s back at all times.

Imagine a world where everybody cares more about others' success, than their own. What type of environment would that create? One where everyone has each other’s back—guaranteeing both individual and collective success at the same time. 
NPH is striving to develop this culture and as it does, special things will happen. NPH requires you to be selfless. Give more than you receive. Weak side help. 

At NPH, we are in service to others—To serve our teammates and to the community at large. 

Be Selfless.

Nothing more and nothing less. You get exactly what you put in. There are no refunds on the work. Once the work is put in, you automatically grow and develop. You may not see the fruits of your labour immediately, but in the long run, you get everything & then some. Life is an energy game, & these are the laws of the universe.

Example: NPH has built relationships from 10+ years ago, and today as a result of longevity and stamina, those relationships are paying dividends in multiple forms. The work NPH put in 1 month, 1 year or 10 years ago, always manifests...but not on an individual’s timing...on God's timing.