LEAKED – New Logo of Raptors NBA D-League Team Raptors 905ers
The D-League affiliate for the Toronto Raptors will be playing in Mississauga for the 2015-16 NBA season, as reported by the Toronto Star and Sun.
As of noon today, this logo for the team was leaked at the Hershey Centre Site for a brief moment before being taken down.
The new name, 905ers, and now the logo, above, seem to be causing a stir of mixed emotions throughout.
Personally, I wasn’t crazy about the name and, now, the logo hasn’t WOWed me either.
If you like it or hate it, comment underneath and let us know what you guys think.
Why should you make a Logo ?
A logo can quickly grab viewers’ attention and communicate a company’s core values in an interesting way. That short attention span – you know, the one that causes consumers to judge your business by its appearance – can work to your advantage, if you have a solid logo to speak for your company.
A logo is a company’s first introduction to consumers. If designed well, it can pique the interest of the public and invite them to learn more about the company; if not, you’ve just alienated a potential customer base and basically tanked your business.
And, while it’s true that logo design is only a part of a company’s brand, it serves as the foundation for the entire narrative on which the brand is built. Here’s where I had my logo designed full of colors, tones, fonts – all of this is determined by the story you’re trying to tell, and your logo sets the stage for this story. These elements will later translate from your logo onto all of your branding materials – letterheads, business cards, landing pages, you name it – creating a concrete, marketable brand identity.
Dare to be different with your logo, because your company logo tells consumers why your business is unique. Sure, maybe there are 50 other coffee shops in your city, but yours is the only one that’s committed to sustainability, and your green, earthy logo drives that message home.
You need a professional from any digital marketing agencies as a well-designed company logo can communicate everything from the company’s background (professional, relaxed, fun) to their mission (entertainment, efficiency, and innovation) through the right icon or proper font.