Video Content Creator

ROLE SUMMARY

Reporting to NPH Production Manager, the Video Content Creator is responsible for attending & providing high-level coverage of @nphshowcase events by filming full-games & producing live content. Will serve as a subject matter expert in all elements related to Canadian basketball.

Deliverables include Video highlights, Player of the Game Images, creative recaps, etc). Media Correspondents work directly with the Production Manager in execution & rollout of content.

The Video Content Creator is expected to follow and promote our philosophy of: 1. lead yourself, 2. support your team and 3. execute tasks.

KEY DUTIES AND RESPONSIBILITIES:

• Film full-game at assigned court
• Produce/edit content during designated editorial period
• Find creative ways to cover the league, players, teams, and community
• Manage and post on social media account
• Grow the following & overall audience reach of select NPH social media accounts
• Participate in weekly marketing meetings, describing the department’s activities from the past week and the planned activities & goals for the upcoming week
• Analyze content performance through platform analytics, to constantly elevate engagement and growth through adjustments based on audience, AKA “Listen to the community / market”
• Work closely with other departments within the company, to learn about the organization’s operation and build relationships

QUALIFICATIONS AND SKILLS:

• Marketing/Media or related education is preferred
• Basic understanding of Adobe Programs (FinalCut, Photoshop, etc)
• Video Editing
• Creative Thinking
• Ability to problem solve
• Basic understanding of Adobe Programs (FinalCut, Photoshop, etc)
• General understanding of basketball dynamics
• Equipment such as Camera, Laptop
• Possess superior understanding of the target audience
• Good understanding of digital marketing
• Comfortable working in a fast-paced environment, and participating in multiple, complex projects across a number of brands simultaneously
• Team player with great interpersonal skills and a passion for the sport of basketball
• Available to work in-person as well as online, and to travel to various venues for event coverage as required